KUALA LUMPUR: The Malaysia International Trade and Exhibition Centre (Mitec) is reopening its facilities to offer a platform that can act as a springboard for Malaysian businesses to fast track their recovery.
Mitec acting chief executive officer Mala Dorasamy said the reopening of the business events sector would bode well for small and medium enterprises and Malaysian businesses in general.
“As we reopen our centre, safety of all patrons is our priority. All staff at Mitec are fully vaccinated and will ensure strict adherence to standard operating procedures as prescribed by the government in the implementation of all events,” she said in a statement.
In understanding the transforming business landscape of Malaysia and the need for value creation, Mala said Mitec introduced the Smart Trade Zone platform and co-working space, an incubator programme with facilities that include benefits for businesses to converge as well as assist in harvesting new potential trade leads.
“We are ready to assist by providing premium co-working space as a solution to help re-establish business and reconnect with markets.”
Mala added that Mitec is positioned in an enhanced transformation mode, encompassing a vision to service the local and international business events market with unique services and products.
“Being successfully viewed as an international exhibition venue, the centre is moving effectively in the direction towards an international multipurpose trade, convention, exhibition and events centre.”
Mala said Mitec had helped to strengthen SMEs and significantly contributed to job creation.
“We have generated more than 841,000 gig worker labour hours and created jobs for over 100,000 people since our inception.
“As Mitec entered the global market space, we have seen the increase of local and international event organisers taking the opportunity to host their business events in Malaysia.”
Mala added that Mitec has been a game-changer in the nation’s resilient business events industry, adding that it is committed to help catalyse the local business recovery and reform.
“We are reaching out to relevant ministries, agencies and corporates. Collaboration is essential for business recovery. Integrated, creative solutions and pooling of resources will result in effective and an efficient turnaround for Malaysian businesses,” she said.
Source: The Star
